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the challenge: feeding the world
without it costing the earth

Our world is facing an unprecedented challenge. By 2050 the world population is predicted to increase to almost ten billion people. We need to feed the world’s growing population but our current practices are already harming nature and fuelling climate change, being responsible for:

0% greenhouse gas
emissions
0% biodiversity
loss
0% freshwater is taken from
rivers and lakes
Food production generates nearly a third of human greenhouse gas emissions.
Our current food system is the number one cause of biodiversity loss globally.
This percentage is used in agriculture, which is also the biggest cause of forest loss.

It’s clear that we need to transform our global food system – from the way we farm and fish to what we choose to eat. If we are to deliver nutritious food to all, everyone needs to play a part in making the food system more sustainable.

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While WWF is intensively working together with producers to build a sustainable and secure supply, every single person is needed to make sure that a sustainable demand is also developing. WWF and Tesco are working together to tackle both of these issues.

Good for you, good for the Planet

Our everyday choices are crucial to a sustainable food system. Start to make a change with six easy tips that will guide you towards a healthier life and a healthier Planet as well! These principles are an easy fit for all of us - for adults, children, the elderly, and anyone with special dietary needs.

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1. Eat more plants

Enjoy more fruit, vegetables and wholegrains.

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2. Vary your diet

Eat a variety of colourful foods.

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3. Waste less food

Plan your meals and make use of your leftovers.

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4. Moderate your meat consumption

Enjoy other sources of protein such as mushrooms, peas, beans and nuts.

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5. Eat certified foods

Buy for example Rainforest Alliance, MSC, ASC and organic.

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6. Eat less fat, sugar and salt

Eat less of the foods that contain them or eat them less often.

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Each one of these changes is equally important and they do bring about a positive change. Adopting a planet-based diet can reduce:

Food-based greenhouse gas emissions by at least 30% Wildlife loss by up to 46% Agriculture land-use by at least 41% Premature deaths by at least 20%

Follow the six easy steps to be a real changemaker today!

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Test your knowledge

Food is a hot commodity! If we produce food that doesn’t get eaten, what else is wasted?

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